PowerPhotonic respects your privacy and is committed to protecting personal data. This privacy policy informs how we look after personal data when visiting the website and explains privacy rights and how the law protects you. Further information on privacy notices can be obtained from Data protection: The Data Protection Act – GOV.UK (www.gov.uk) which explains more and what rights you have.

 

IMPORTANT INFORMATION AND WHO WE ARE

 

PURPOSE OF THIS PRIVACY POLICY

 

This privacy policy aims to provide information on how PowerPhotonic Limited collects and processes your personal data through the use of this website, including any data you may provide through this website when you sign up to our newsletter and all other interactions with PowerPhotonic.

 

This website is not intended for children, and we do not knowingly collect data relating to children.

 

It is important to read this privacy policy together with any other privacy policy or fair processing policy we may provide on specific occasions when we are collecting or processing personal data so that you are fully aware of how and why we are using data. This privacy policy supplements other notices and privacy policies and is not intended to override them.

 

CONTROLLER

 

PowerPhotonic Limited is the data controller and responsible for personal data (collectively referred to as “we”, “us” or “our” in this privacy policy).

 

CONTACT DETAILS

 

If you have any questions about this privacy policy or our privacy practices, please contact us in the following ways:

 

Full name of legal entity: PowerPhotonic Limited

 

Email address: privacy@powerphotonic.com

 

Postal address: 5A St. David’s Drive, St David’s Business Park, Dalgety Bay, Fife, KY11 9PF, United Kingdom

 

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to resolve any concerns before you approach the ICO, so please contact us in the first instance to allow us to listen and address any issues.

 

CHANGES TO THE PRIVACY POLICY AND YOUR DUTY TO INFORM US OF CHANGES

 

We keep our privacy policy under regular review. This version was last updated on 21 June 2023.

 

It is important that the personal data we hold is accurate and current. Please keep us informed if your personal data changes.

 

THIRD-PARTY LINKS

 

This website may include links to third-party websites, plug-ins, and applications. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit. Powerphotonic Limited will not share your data with third parties.

 

THE DATA WE COLLECT

 

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

 

We may collect, use, store and transfer different kinds of Data which we have grouped together as follows:

 

• Identity Data includes first name, last name, position in your organization.
• Contact Data includes billing address, delivery address, email address and telephone numbers.
• Transaction Data includes details about products and services you have purchased from us.
• Marketing and Communications Data includes your marketing preferences from us, third parties and communication preferences.
• We also collect, use, and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.

 

We do not collect any Special Categories of Personal Data (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

 

IF YOU FAIL TO PROVIDE PERSONAL DATA

 

Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us, but we will notify you if this is the case at the time.

 

HOW IS PERSONAL DATA COLLECTED

 

We use different methods to collect data from and about you including through direct interactions. You may give us your Identity and Contact Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:

• apply for our products or services.
• request marketing to be sent.
• enter a survey.
• give us feedback or contact us.

 

We may receive personal data about you from:

• third parties and public sources from Search engine such as Google, Bing, Yahoo, Ask.com, Twitter etc. other analytics providers based outside and inside the EU,
• contact and transaction data from providers of technical, payment and delivery services,
• identity and contact data from publicly available sources such as Companies House and the Electoral Register based inside the EU.

 

HOW WE USE PERSONAL DATA

 

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

 

• to fulfil the contract, we are about to enter into or have entered into with you.
• for necessary legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
• to comply with a legal obligation.

 

You have the right to withdraw consent to marketing at any time by contacting us.

 

PURPOSES FOR WHICH WE WILL USE PERSONAL DATA

 

We will process your personal data only where there is a lawful basis to do so, specifically where we need to perform a contract with you, including, using your information to deliver, or contact you regarding, your order and/or updating you with any contract changes.

 

Also, where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests, including.

• to deliver relevant content to you.
• to make suggestions and recommendations to you about goods or services that may be of interest to you;
• to establish, exercise and/or defend our legal rights including in any legal proceedings.
• to comply with a legal or regulatory obligation
• to complying with any applicable regulatory requirements in terms of anti-money laundering rules
• to undertaking conflict of interest checks;
• data protection rules.
• where you have consented to the particular use of your data to send marketing emails
• to participate in surveys.

 

Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please Contact us if you need details about the specific legal ground, we are relying on to process your personal data where more than one ground has been set out in the table below.

 

MARKETING ADVERTISING & PROMOTIONAL OFFERS

 

We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

 

We may use your Identity and Contact information to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you

 

You will receive marketing communications if you have contacted us, requested information or purchased goods or services and you have not opted out of receiving that marketing.

 

THIRD-PARTY MARKETING

 

Powerphotonic Limited will not knowingly share personal data with third parties for marketing purposes.

 

OPTING OUT

 

You can ask us or third parties to stop sending you marketing messages at any time via Contact us.

 

Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.

 

IMAGES PRIVACY NOTICE

This section explains Images Powerphotonic Limited (“we”) may capture, why we have capture it and how it will be used. The definition of Images (both printed & digital format): photographs, videos, display banners, presentations, publications, posters, advertisements, Social media posts, including but not exhaustive, to Facebook, Twitter, Instagram, You Tube etc..

 

HOW IMAGES WILL BE HELD & WHY

Powerphotonic Limited are continually updating our media library to ensure our Images are relevant and appropriate.  Images will be used to promote the Powerphotonic services, advice, information, guidance, event promotion, recruitment and community campaigns. All Images remain the property of Powerphotonic Limited.

 

Images may appear on the website owned by Powerphotonic Limited. Images on the websites may be viewed globally and some overseas countries may not provide the same level of protection to the rights of individuals as EU/UK legislation provides. Images may be kept permanently once they are published and be kept in Powerphotonic Limited archives.

 

YOUR RIGHTS

You can request Powerphotonic Limited withdraw the use of your Images at any time.  Following a request to withdraw consent, Powerphotonic Limited will cease the use of the Images thereafter where this is possible. Whilst Powerphotonic will endeavour to remove your Images they may still appear in publications already in circulation therefore it may be out with the gift of Powerphotonic to remove all Images.

 

CHANGE OF PURPOSE

 

We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please Contact us

 

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

 

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

 

DISCLOSURES OF PERSONAL DATA

 

We may share your personal data with the external third parties to whom we may choose to sell, transfer, merge parts of our business or assets or seek to acquire other businesses. If a change happens to our business, then the new owners may use your personal data in the same way as set out in the privacy policy.

 

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We expect our third-party service providers to use your personal data within the law and only permit them to process your personal data for specified purposes and in accordance with the privacy policy.

 

INTERNATIONAL TRANSFERS

 

Some of our external third parties are based outside the EEA so their processing of your personal data will involve a transfer of data outside the EEA.

 

Whenever we transfer your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

 

• only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission.
• use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe.
• use providers based in the US, we may transfer data to them if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between Europe and the US.

 

Please Contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA.

 

DATA SECURITY

 

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data in accordance with the Privacy policy.

 

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

 

DATA RETENTION

 

The GDPR does not set specific limits on data retention however Powerphotonic will adhere to the Information Commissioner’s Office [IFO] in relation to retention schedules relevant to the types of records or information held. We will only retain personal data for as long as reasonably necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

 

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting, or other requirements.

 

LEGAL RIGHTS

 

Under certain circumstances, you have the right to:

 

Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.

 

Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object to processing personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which overrides your rights and freedoms.

 

Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios:

 

If you want us to establish the data’s accuracy.

Where our use of the data is unlawful, but you do not want us to erase it.

Where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims.

You have objected to our use of your data, but we need to verify whether we have overriding legitimate grounds to use it.

Request the transfer of your personal data to you or to a third party. We will provide you, or a third party you have chosen, with your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided with your consent for us to use or where we used the information to carry out a contract with you.

 

Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

 

If you wish to exercise any of the rights set out above, please Contact us .

LAWFUL BASIS

 

Legitimate Interest means the interest of our business in conducting and managing our business to enable us to give you the best service/product and the best and most secure experience. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal data for our legitimate interests. We do not use your personal data for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law). You can obtain further information about how we assess our legitimate interests against any potential impact on you in respect of specific activities by contacting us.

 

Performance of Contract means processing your data where it is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into such a contract.

 

Complying with a legal obligation means processing personal data where it is necessary for compliance with a legal obligation that we are subject to.

 

THIRD PARTIES

 

Service providers acting as processors based inside and outside the EU, including in the United States, who provide IT and system administration services and secure cloud-based information storage services.

Professional advisers acting as processors or joint controllers including lawyers, bankers, auditors, and insurers based in the United Kingdom who provide consultancy, banking, legal, insurance and accounting services.

HM Revenue & Customs, regulators and other authorities acting as processors or joint controllers based in the United Kingdom who require reporting of processing activities in certain circumstances.